This editorial takes inspiration from vintage advertising and pin-up girls to create a a surreal atmosphere of western ideology. Playing with only the colours blue, red and white, the concept imitates different characters that can represent ‘Miss America’ in an ironic and exagerated way. More than the focus on fashion, this editorial is designed to creatively reflect on the role of beauty in propaganda.

Creative direction, photography, styling & set design: Natalie K. Haigh

Model, makeup & hair: Paulina Paciorek

Developing: Camera Lisatie